Aramco
75 Years Experience
75 years of history, looking to the future.
In 2008, to mark Saudi Aramco’s 75th anniversary, the exhibition became a living journey between history, innovation and vision.
Monumental scenography, digital content and interaction created an experience designed to give a new dimension to the group’s story.
Each space guided visitors through the major chapters of this history and gradually opened their gaze towards the future.
An international-scale celebration shaped by an elegant language and a distinctly French sensibility.
Celebrate history. Open the future.
Long before immersion became a standard, the project explored a new relationship between narrative, space and interaction.
Content inhabited the architecture, systems supported the story and each sequence contributed to a collective experience.
Technology faded behind emotion and the strength of the story being told.
A pioneering realization designed to bring 75 years of heritage to life while projecting Aramco’s vision into tomorrow.
